The European Fundraising Association: Can kama muta increase people’s propensity to donate?

The European Fundraising Association (EFA) reports on kama muta and how the emotion can be linked to fundraising campaigns. They demonstrate with some interesting videos how previous campaigns from charity organisations might have already used kama muta in order to stimulate people to donate.If you have examples from the charity …

Kama muta emoji

When you want to express that you feel moved with an emoji, one would normally use the “face with tears of joy”: 😂 However, this emoji does not really fit kama muta since the face laughs slightly too much. Fortunately, there will be a new emoji update later this year …